{"id":6709,"date":"2022-07-08T10:58:47","date_gmt":"2022-07-08T10:58:47","guid":{"rendered":"https:\/\/scallent.com\/blog\/"},"modified":"2024-01-10T12:12:33","modified_gmt":"2024-01-10T12:12:33","slug":"blog","status":"publish","type":"page","link":"https:\/\/scallent.com\/en\/blog\/","title":{"rendered":"Blog"},"content":{"rendered":"

[vc_row css=”.vc_custom_1657532880210{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column css=”.vc_custom_1657275746263{margin: 0px !important;padding: 0px !important;border: 0px initial !important;}”][vc_column_text]\n\t\t\t

<\/p>\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nThe Importance of Branding in Christmas Campaigns and How Freelancers Can Help \n\t\t\t\t\t\t\t<\/rs-layer>25 November, 2024 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Digital Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"ser\nFreelancing in Digital Marketing: Scallent's complete guide \n\t\t\t\t\t\t\t<\/rs-layer>28 October, 2024 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Digital Marketing, Freelancer, Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"o\nSocial Media Manager: responsibilities, tasks and tools \n\t\t\t\t\t\t\t<\/rs-layer>10 June, 2024 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Social Media \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nResponsive design: priority when building a website \n\t\t\t\t\t\t\t<\/rs-layer>10 April, 2024 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Design \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nArtificial Intelligence and Machine Learning \n\t\t\t\t\t\t\t<\/rs-layer>13 March, 2024 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Tecnologia \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHow to create a Social Media Marketing strategy in 2024 \n\t\t\t\t\t\t\t<\/rs-layer>21 February, 2024 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHow to produce engaging videos following good practices \n\t\t\t\t\t\t\t<\/rs-layer>9 January, 2024 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nVideo marketing: what's worked in the past and what's in store for the future \n\t\t\t\t\t\t\t<\/rs-layer>22 December, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing, Uncategorized \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHow to create a logo that is accessible to people with disabilities \n\t\t\t\t\t\t\t<\/rs-layer>6 December, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Sem categoria \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nAn extensive guide to using typography \n\t\t\t\t\t\t\t<\/rs-layer>22 November, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Design \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nDesign for email marketing: how to create impactful and effective messages \n\t\t\t\t\t\t\t<\/rs-layer>27 October, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Design, Digital Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nDigital marketing strategies for small businesses: how to make the most of a limited budget \n\t\t\t\t\t\t\t<\/rs-layer>18 October, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Digital Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nMaximize your conversions: Email Marketing strategies to recover abandoned carts \n\t\t\t\t\t\t\t<\/rs-layer>4 October, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>E-commerce, Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nDeveloping mobile apps to improve marketing \n\t\t\t\t\t\t\t<\/rs-layer>20 September, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing, Sem categoria \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nPersonal branding for freelancers: how to develop a successful brand \n\t\t\t\t\t\t\t<\/rs-layer>6 September, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Freelancer, Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nThe impact of online reviews on brand reputation \n\t\t\t\t\t\t\t<\/rs-layer>2 August, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nContent Marketing Funnel: a definitive mini-guide \n\t\t\t\t\t\t\t<\/rs-layer>26 July, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nThe importance of segmentation in inbound marketing \n\t\t\t\t\t\t\t<\/rs-layer>12 July, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nCRM: how customer relationships drive brands to success \n\t\t\t\t\t\t\t<\/rs-layer>28 June, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing, Marketing, Sem categoria, Uncategorized \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHow to take off your business through a marketing plan \n\t\t\t\t\t\t\t<\/rs-layer>14 June, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nThe importance of Google My Business in your business \n\t\t\t\t\t\t\t<\/rs-layer>24 May, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing, Sem categoria \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHow to adapt your writing to reach the right audience on different communication platforms \n\t\t\t\t\t\t\t<\/rs-layer>10 May, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Digital Marketing, Uncategorized \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nArtificial Intelligence at the service of content creation \n\t\t\t\t\t\t\t<\/rs-layer>26 April, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHow to create and define your target audience on social networks? \n\t\t\t\t\t\t\t<\/rs-layer>12 April, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Social Media \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nTikTok SEO & SMO strategy: a must-have \n\t\t\t\t\t\t\t<\/rs-layer>29 March, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Digital Marketing, Social Media \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHybrid e-commerce: the end of exclusivity \n\t\t\t\t\t\t\t<\/rs-layer>15 March, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>E-commerce, Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nKPIs that measure the success of brands \n\t\t\t\t\t\t\t<\/rs-layer>1 March, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Uncategorized \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\nHow to create an audience through copy \n\t\t\t\t\t\t\t<\/rs-layer>15 February, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Digital Marketing \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"gest\u00e3o-de-tempo-para-freelancers\"\nA Little Guide to Time Management for Freelancers \n\t\t\t\t\t\t\t<\/rs-layer>1 February, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Freelancer \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"Tend\u00eancias\nWeb design: color trends for 2023 \n\t\t\t\t\t\t\t<\/rs-layer>16 January, 2023 \n\t\t\t\t\t\t\t<\/rs-layer> \n\t\t\t\t\t\t\t<\/rs-layer>READ \n\t\t\t\t\t\t\t<\/rs-layer>Design, Design \n\t\t\t\t\t\t\t<\/rs-layer>\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t